The Omnichannel Profitability Playbook for Marketers
This webinar will provide insight and education on omni-adoption of customers.
Integrating Diversity, Equity and Inclusion into Business Strategy
Times Are a Changin’! DE&I expert Jayson Council discusses social justice and integrating diversity, equity and inclusion into business strategy with c-store retailers and others. Scheduled to join the conversation: Kum & Go CEO Tanner Krause; Kelli Jackson, owner of Hank’s Mini Market in Los Angeles; and Dr. Lawrence Ward, VP and dean of campus life at Babson College.
Maplefields’ IT Director, Skip Potter, and Gilbarco’s Express Lane Self-checkout Marketing Manager, Julia Collins, will discuss consumers’ evolving expectations in the c-store setting and the radical transformation of Maplefields’ in-store experience that now revolves around the self-checkout experience.
The battle for share of wallet is more fierce than ever and retailers are challenged to ensure loyalty programs are performing at a higher bar. What should you be measuring? How do you discover insights from your data? Why are certain KPIs more important than others? How do you set goals and align KPIs with targeted business outcomes? Stuzo will dive deep into these topics, providing a wealth of valuable insights.